“It’s spring fever. That is what the name of it is. And when you’ve got it, you want—oh, you don’t quite know what it is you do want, but it just fairly makes your heart ache, you want it so!” — Mark Twain
No, it ain’t more cowbell that’s going to cure the fever we’ve got at Bicycle Sport these days. We’re fairly certain ours aches to get out there on the bike and stay there under the glow of a big, yellow sun. Arm warmers, maybe a light jacket or vest at the start; eventually all packed away into a jersey pocket by the time the legs get moving in earnest. Looking out at today’s weather makes spring feel like ancient history – even though it was nearly 70F just a week ago!
Spring is nothing if not inconsistent weather-wise, but is no doubt the point when plans both plain and grand bud like so many dogwoods. It’s when new bikes tempt us to take on the open road and winding trail. Spring’s the time to plan for rides epic and everyday. Will this be your year, your season, to do something extraordinary on the bike? Will you win? Will you race for the first time? Will you take that road that you’ve always wondered where is headed? Will you share your passion for cycling with someone else?
Like Molly Moon said, there’s no time like the present. Pull out the maps, block time on the calendars. Let Bicycle Sport help you execute those plans by fitting you on the new bike that meets your needs, suits your lifestyle and satisfies your wildest wanderlust. And through Saturday, March 8, 2014 you can make that new bike a reality with FREE UPGRADES, and a TRADE-IN discount, too!